Marketing Tools

Services which collect user data to enable marketing in other channels, such as email or promoted posts.

Vendor	Description	Setup
Boomtrain	Personalization for publisher email marketing campaigns.	Provide your Boomtrain API Keys to Tempest Support.
Keywee	Content marketing optimization for campaigns promoting articles, subscriptions or branded content.	Provide your Keywee tag to Tempest Support.
Facebook	Integrate the Facebook pixel to collect data which can be used to optimize your Facebook promotions.	Provide your Facebook Pixel ID to Tempest Support.

If you have any questions, please email nwright@thearenagroup.net or pubsupport@theareagroup.net