6 Tips for Creating a Strong Community
- Respond frequently
- Optimize your posting time
- Post visual content
- Pose questions that start group conversations
- Create an inviting profile
- Draw in followers from your social media accounts
Note: Community engagement won’t happen on its own. It’s up to the publisher to seed the site with comments and posts so eventually other users will see that if a publisher doesn’t have a following on social, or is relatively unknown on the team or topic they’re covering, reaching out to their network of friends, family, coworkers, etc., is a good place to start. Have those people register on the site and post (a lot).